GOK WAN HITS CARDIFF

I was pleasantly surprised yesterday but an invitation to an event taking place at the KuKu club in the Park Plaza Hotel for the launch of a new range of frames for Spec Savers by non other than Gok Wan himself. As a huge fan of Gok Wan and his TV programmes from How to look good naked to Gok's Fashion Fix, I jumped at the opportunity to go along and meet the man himself in the flesh. Now I'm not even a glasses wearer myself, but I know a lot of people who are, so will be browsing the collection for them. On second thoughts I have always wanted to look a bit more intelligent so maybe Ill invest in a pair from his new range for myself anyway!  So for the first time on a Friday, I am actually looking forward to Monday! lol 


Here is a press release with all the details from Fresh Water PR. Loving the title too!

Cardiff has Gok a new look!

FASHION and glasses guru Gok Wan is visiting Cardiff on 5 March to give an exclusive insight into his latest designs in the GW by Gok Wan specs range.

The Kuku Club is hosting the event for competition winners and the media. Specsavers frame stylists from Llanelli, Ebbw Vale, Merthyr Tydfil, Bridgend and Brecon will also be on hand, to provide additional styling advice.

Gok says: ‘I can’t wait to get to Cardiff and show off my brand new designs. As with the original collection, I’ve looked to the past for inspiration and drawn style cues from the 50’s and early 60’s. Cat’s eyes shapes and coloured acetates take centre stage, adding a touch of vintage-chic to the discerning specs-wearer’s wardrobe.’ 

Peter Render, regional chair at Specsavers says: ‘We’re really delighted to welcome Gok! Everyone has been so excited about the opportunity to meet him in person and to get a sneak preview of his latest designs.

‘His original range caused a bit of style stir with the younger fashion set, as well as among people who bought them as a reminder of the great specs they wore when they were teens. These new styles are going to have even wider appeal so there is something here for everyone. ’

The new GW by Gok Wan range is on sale for £99, including single vision Pentax lenses and scratch resistant treatment, and is part of Specsavers’ current two for one offer. The 13 new styles are available exclusively in Specsavers from 18 March.

Please contact 0800 068 0241 or visit www.specsavers.co.uk to find your nearest store.

-Ends-

Issued by Freshwater on behalf of Specsavers

For further press information, images or interviews please contact:

Lisa Durston at Freshwater

Tel no: 029 2054 5387

Email: lisa.durston@freshwater-uk.com

  

Specsavers notes to editors

·       Specsavers was founded by Doug and Dame Mary Perkins in 1984 and is now the largest privately owned opticians in the world. The couple still run the company, along with their three children. Their son John is joint managing director.

·       Specsavers has more than 1,600 stores throughout the UK, Ireland, the Netherlands, Sweden, Norway, Finland, Denmark, Spain, Australia and New Zealand.

·       Annual turnover for the Specsavers Group was £1.5 billion for 2010/2011 and is forecast to reach £1.6 billion in 2011/2012.

·       7.6m customers used Specsavers in 2011 – more than in any other year.

·       Specsavers Optical stores and hearing centres are owned and run by joint venture or franchise partners.  Together, they offer both optical and hearing services under one roof.

·       Specsavers employs more than 26,000 staff.

·       Specsavers was voted Britain’s most trusted brand of opticians for the tenth year running by the Reader’s Digest Trusted Brands survey 2011.

·       More than one in three people who wear glasses in the UK buy them from Specsavers* - 10,800,000 glasses were exported from the warehouse to stores in 2011.

·       Specsavers was ranked No 1 for both eye tests and glasses in the UK*.

·       Specsavers is the largest retail provider of home delivery contact lenses in Europe and one of the top two retail suppliers of continuous wear lenses in the world.

·       Specsavers is now the largest retail dispenser of digital hearing aids in the UK and offers a hearing service from more than 400 locations.

·       Specsavers supports numerous optical and hearing charities, including Guide Dogs and Hearing for Deaf People.  During its three-year support for Diabetes UK it raised more than £250,000 to fund various projects.

·       Since 2003 more than a quarter of a million glasses have been collected and recycled by Specsavers stores for Vision Aid Overseas, for use in developing countries.  Specsavers has raised over £370,000 for the charity since 2006, with almost £250,000 going towards its work in Zambia.

·       *GfK NOP